Sample Radio Spots
Sample 1
ANNOUNCER: BILL AND
BERNICE HAZARD HAVE JUST SENT THEIR KIDS HOME AFTER THANKSGIVING DINNER.
BERNICE: WELL BILL YOU REALLY DID IT THIS TIME, DIDN'T YOU?
BILL: PLEASE
BERNICE, I HAVE A HEADACHE.
BERNICE: PROBABLY FROM ALL THAT SMOKE YOU INHALED. LOOK AT THIS ROOM! EVERYTHING IS SOOTY! WHY DIDN'T YOU CLEAN THE FLUE BEFORE YOU LIT THE FIRE?
BILL: THE KIDS WANTED A FIRE, BERNICE.
BERNICE: SURE THEY
WANTED A FIRE. WE ALL WANTED A FIRE, ONLY NOT IN THE LIVING ROOM!
BILL: WELL,
AT LEAST THE FIREMEN DIDN'T BREAK ANYTHING WHEN THEY PUT IT OUT.
BERNICE: NO,
THEY JUST POURED WATER ALL OVER OUR THANKSGIVING DINNER.
BILL: WELL AT LEAST NO ONE WAS HURT!
BERNICE:
YEAH, WE CAN BE THANKFUL FOR THAT... AND FOR ONE OTHER THING.
BILL: WHAT'S THAT?
BERNICE: OUR SMOKE
DETECTORS WORK.
BILL: AND WE
HAVE INSURANCE.
BERNICE: THAT'S
RIGHT. WHAT A RELIEF WE'VE GOT ABC INSURANCE!
Sample 2
(SOUND FX--BACKROUND PARTY NOISE--MUSIC,
LAUGHTER, TALKING)
BILL: HEY
BERNICE! BERNICE, LOVE OF MY LIFE, ISN'T THIS A SHWELL PARTY?
BERNICE:
BILL, GIVE ME THAT GLASS. YOU'VE HAD ENOUGH TO DRINK.
BILL: I HAVE NOT.
LOOK! THERE'S MATT. I'M GONNA GO TALK TO MATT.
BERNICE: NO,
YOU'RE NOT. WE'RE GOING TO LEAVE. NOW, BEFORE YOU MAKE A
COMPLETE FOOL OF YOURSELF.
BILL:
BERNICE...BERNICE...YOU'RE SO SWEET.. AND I LOVE YOU SO MUCH. PLEASE
DON'T MAKE ME LEAVE THE PARTY.
BERNICE:
WE'RE LEAVING BILL.
BILL: (SINGING)
EVERY PARTY HAS A POOPER, THAT'S WHY WE INVITED YOU...
BERNICE: GIVE ME
THE KEYS TO THE CAR BILL.
BILL: NOT ON
YOUR LIFE KIDDO. WE ONLY LIVE AROUND THE BLOCK.
BERNICE: I
WOULDN'T CARE IF WE LIVED NEXT DOOR. I'M NOT GETTING IN THE CAR WITH
YOU.
BILL: GOOD.
THEN WE DON'T HAVE TO LEAVE.
BERNICE: I'LL
TELL YOU WHAT BILL. GIVE ME THE CAR KEYS NOW AND WE'LL STAY FOR
ANOTHER HOUR. OKAY?
BILL: OKAY!
YOU AREN'T REALLY A PARTY POOPER AFTER ALL BERNICE.
ANNOUNCER: WITH SO MANY PEOPLE COUNTING ON YOU, IT'S IMPORTANT TO PLAN AHEAD, AND THAT
MEANS MAKING SURE YOUR INSURANCE IS UP TO DATE. CALL ABC INSURANCE TODAY
AT 123-4567 FOR EXPERT, PERSONAL SERVICE.
Sample 3
BERNICE:
WHERE'S THE CAR BILL?
BILL: I
PARKED OVER THAT WAY...I THINK. (THEIR FOOTSTEPS ECHO)
LOOK AT THAT. TWO LIGHTS ARE OUT. HOW ARE WE SUPPOSED TO
FIND OUR CAR IN THE DARK?
BERNICE:
YOU'RE SUPPOSED TO REMEMBER WHERE YOU PUT IT, BILL. (SHE STOPS)
THESE PACKAGES ARE HEAVY. YOU TAKE THEM. NOW. WHERE'S THE CAR?
THINK!
BILL: I
THOUGHT IT WAS BACK THERE HONEYCAKES, BUT IT WASN'T.
BERNICE: DID WE
LOCK THE CAR BILL?
BILL: I THINK
WE LOCKED THE CAR.
BERNICE: BILL, THE
CAR'S NOT HERE, IS IT?
BILL: I DON'T
THINK IT IS BERNICE.
BERNICE: THAT
MEANS WE'VE BEEN ROBBED BILL! POLICE! POLICE!
BILL: IT'S A
LITTLE LATE TO START SCREAMING. THE THIEVES ARE LONG GONE.
BERNICE: OH BILL.
THEY TOOK OUR CAR! OUR CAR! HOW WILL WE GET HOME? HOW
WILL YOU GET TO WORK TOMORROW? BILL! WHAT WAS IN THE CAR? WERE
THERE ANY PAPERS WITH OUR ADDRESS ON THEM? DID WE LEAVE ANYTHING
VALUABLE IN THE CAR? OH BILL. I'M SO UPSET!
ANNOUNCER:
IT'S BEST TO BE PREPARED FOR ANY EVENTUALITY, AND AT ABC INSURANCE AGENCY WE CAN
HELP. CALL US TODAY AT 123-4567 WITH ALL YOUR AUTO, HOME, LIFE AND HEALTH
INSURANCE QUESTIONS.
There are more of these 60 second spots, but that should
be enough for you to get an idea of what we can do. These were written for
an insurance broker and are copyrighted.